Thursday, 15 June 2017

“Why are you giving away your mystical adventure and sci-fi ebooks?”

I started writing way back, long before terms like “self publishing” and “indie authors” were coined; a time when people still turned up their noses at what they perceived to be “vanity publishing”. Along came the e-book and the Amazon Kindle, and I decided to make the most of this opportunity, and take charge of the publishing and marketing process, using the newly-emergent social media of Facebook, Twitter, blogging platforms, and – to a lesser extent – Google+.

This worked fine for some time, but as more and more joined the indie gravy train; as indie became more and more mainstream; and as marketing gradually became a matter of who could shout the loudest in this new, hustling, bustling marketplace, I became more and more disenchanted with the direction that things were heading, at least for me.

I've always shied away from competition, in favour of healthy cooperation, and much prefer the road less travelled, or dancing to the beat of a different drum, to mainstream activity, fashion and craze. In one of the books, a wise, old character advises: “The mind observes and cogitates, the heart engages, and I would encourage you to engage with the process,” and I've tried to take her sage advice. When your heart is engaged in something fun and hopefully worthwhile, there is no distinction between work and play, and I'd very much like to keep it that way.